The Benefits of SEO Benchmarking

Written by admin on . Posted in Free web grader, SEO benchmarking, Web grader

SEO benchmarking is one way that companies can use to determine how successful their internet marketing strategy has been up until a certain point in time. These measurements can be done in lengths of months, or even weeks depending on how new the strategy is. It is generally better to perform SEO benchmarking often when working with new content, while content from proven providers may require benchmarking less often. This rule is not necessarily true all of the time, as you may need to perform SEO benchmarking more often if you are attempting to break into a new market.

SEO benchmarking takes gauge of how effective your SEO currently is. This can be the summary of a few factors, such as the rankings of the keywords used, direct and referral traffic, the amount of page views and what time of day those page views come in, and traffic that comes from search engines. This information is combined to help SEO benchmarking assign grades of performance, so that the owners of the site can better understand how well their internet marketing is working.

The entire process should best be done by individuals instead of by an automated process. This can require spending a little time to get the information together, and then parse it for the purpose of seeing how well the SEO is working. SEO benchmarking services from firms who handle these types of audits may be one option, but there are also SEO firms that both provide content and do their own benchmarking. Speak with your SEO provider about whether or not they provide these services. They may only be included in certain plans of buying content, but it is not an uncommon part of most plans. SEO benchmarking is quite readily available from a number of sources.

Performing SEO benchmarking helps you to know what works, and fix what does not. It really cannot get any more simple than knowing which parts of your internet marketing campaign are stronger than others, so that you can focus on those strengths and replace what may be your weakness. SEO benchmarking is also a good way to know whether or not the firm you are working with is doing a good job with handling your search engine optimization needs. Use SEO benchmarking to optimize what works, and trim what does not. With frequent tests, you should see results.

Get Your Website Graded by an SEO Firm’s Free Webgrader

Written by admin on . Posted in Free web grader, SEO benchmarking

One of the best ways to find out if your website is working is by using an online webgrader tool to get a free report. With a webgrader tool you simply enter in your website url and the url of your competition. A free webgrader report can be sent directly to your email by the SEO firm that is making their free tool available. Anyone can use a free webgrader and get an all important grading report back on their website. Why would the tool be free? The reason is simple, once you see how your site is graded you will think really seriously about hiring professional SEO services to increase the success of your online site.

Using a webgrader will be helpful to find out how well your website is doing and how much traffic it is getting. Another thing that the tool will do is to analyze your site of SEO problems and let you know if your site is showing up in social media sites. In other words, webgrader grades your website based on a multiple factors, not just your traffic. These factors can all make a real difference in how well your site will rank in the major search engines.

You can find this free tool online by searching the term webgrader. The tool is useful to help you and the SEO company that you may want to hire to improve the google page rank for your site. At the very least, you will have a comprehensive report on your site and it just takes a minute to enter in the information to get started. Once you use webgrader you may be surprised. Most people think that their website is doing better than it really is. In fact, it can be pretty sobering once you realize where your site is online.

Webgrader tool will analyze the website based on proprietary algorithms using over 50 variables. Some of the things that will be analyzed by webgrader are website structure, site performance, the amount of traffic and search engine data. Blog activity is also analyzed as well as the links leading back to your site. The readability of your site will also be graded. You will also get domain information. Webgrader is really one of the most useful tools that any site owner can use online. Best of all, webgrader is absolutely free to use.

Free web grader

Written by admin on . Posted in Free web grader, SEO benchmarking, Web grader, Webgrader

I have been researching high-quality website graders. I am not satisfied. And you should not be either. Here’s how the average web grader goes. You put in your URL, it spins for a while, then it spits out some information. The average webgrader will include things such as, number of backlinks, page rank, perhaps the keywords you rank on, and then a bunch of onsite seo stuff. Most of the onsite SEO stuff is fairly useless. Yes, useless. The title tag is important. The density of critical keywords is important. But much of the other stuff is fluff. It doesn’t really tell you how your website will rank in the major search engines. What’s missing?

Simple….

You should be benchmarking your website against competitors in a similar space as yours. A high quality web grader should be giving you the dirt on how you stack up against others who want to rank on the same terms as you. After all, these are the real competition in the search engines for you… How many backlinks do they have? How many backlinks do you have? What are your relative positions in the search engines. To me, a good web grader will address SEO from an off-site perspective since it is SO much more important than the onsite stuff which you probably already have covered.

Also, I want to see root domains linking to me, not Yahoo Site explorer backlink counts. Those suck.  First of all, Yahoo has been declining in accuracy for years. I suspect they will shut down the site explorer backlink counts soon. Secondly, they count raw links. You want to know root domain links as these are MUCH more important for ranking. And you want to know root domain backlinks in relation to your competitors – again benchmarking.  A good webgrader will have this for you…. Where can you find this for free?