If you are looking for a fast, easy, and fairly simple way to gauge how well your website stacks up against the competition, a website grader is a tool that is rather hard to beat. However, not every website grader is quite alike in the algorithms they use to calculate your final marks, so you should always do your research on this matter before consistently using only one or two grader systems to gauge your online relevance. First, search online for website grader reviews, and see what others have had to say about the various such tools out there today. Once you have ascertained which website grader or graders seems to be the most consistent and reliable overall, you can then move on to the next step.
At this juncture, you can now take a look at the algorithms each website grader uses to come to its conclusions. Most of these graders will explain exactly which factors they weight most heavily in their decision making process, and it can help to choose at least two different graders with different algorithms in order to uncover any weak spots you might have in the realm of marketing.
Once you know which website grader or graders is likely to be the best for you, go ahead and see how your own site stacks up against the competition. You should get an easy to gauge letter grade on your overall marketing efforts and online relevance, and the best grader out there will give you a detailed breakdown of the areas in which your site is performing most admirably. Take the advice of the website grader to heart while tailoring your marketing plans to your target audiences, and you should find that these tools can prove to be invaluable in the future!