An SEO grader is a great way to understand how search engine algorithms and other resources grade your website. The SEO grader works much like a website grader does in the sense that the criteria websites are graded by includes areas like navigation and usability, the ability to give feedback or contact the company, security, search capabilities, page layout, quality of content, help, FAQs, knowledge base capabilities, and design and aesthetics. There are tendencies in some SEO grader programs that evaluate CSS and HTML coding errors as part of the criteria as well. All of these aspects are brought into the equation when using an SEO grader along with SEO benchmarking and Pay Per Click benchmarks.

All businesses who have added the use of online marketing to their overall marketing plan have set out to convert traffic into leads and, therefore, leads into new business. An SEO grader helps ensure that the website remains fully functional and optimal for all browsers and platforms also. The variety of SEO grader applications out there is countless and they all have been designed by independent programmers, thus making any single SEO grader unlike the next. They all are designed for the main criteria but there are a few variations out there. The main goal for all of these programs is to determine how well, or unwell, a website is functioning based on the traffic, the percentage of visitors form one link to the next, and so on and so forth.

There are many options out there when it comes to an SEO grader. These types of programs can be subscribed to by way of a paid marketing subscription that can include SEO services or, for the newcomers, there are free SEO grader applications out there to choose from. The only thing to consider when it comes to an SEO grader is whether or not it is going to give you the detailed information you want and need to help your business succeed.