Archive for September, 2012

Finding and Using a Webgrader

Written by admin on . Posted in Uncategorized, Web grader

If you are looking for a way to determine the health and visibility of your site at a glance, using a webgrader is often the best way to do just that. However, not every webgrader is alike in the algorithms used to calculate a final grade, so it does pay to understand this as you research the different available options as you evaluate your own web presence. As the name of these online tools might imply, a webgrader offers a letter grade such as those that are given out at school, generating grades from A to F.

Once you know what to expect from a webgrader and understand that not every such webgrader works in quite the same way, go ahead and search the web for webgrader reviews in general. Read over what others have had to say about the reliability of any webgrader that they have used in particular, and make a list of the most highly and consistently praised webgrader options available right now, according to your research. Once you have had a chance to do this, run your website URL through each webgrader in order to see what your grade is from each of these sites. Take a look at how your grade was weighted through each of these sites for best results, and take notes on how to improve your standing accordingly.

Combining the different webgrader results in this way can prove to help you polish your web presence in more ways than just one, offering you a better chance to reach more people overall if you implement a well thought out marketing plan according to the data provided. Run your site through each webgrader you find periodically, and refine your approach accordingly. With any luck, you should soon be at the top of your game!

Grade your website and help root out inefficiencies

Written by admin on . Posted in SEO benchmarking, Web grader, Webgrader

Websites have one purpose above all others, and that is to make it easier for people surfing the web to learn about your business. A website that does its job well could attract thousands of people a week. Websites that are not properly optimized on the other hand may have trouble getting noticed. Thankfully, it is easier than ever to grade your website and see how well it is working for you. After deciding to grade your website you will be able to see what is working and what needs improvement.

After you grade your website, you may discover that certain things need to be dramatically improved. Some articles, links and headlines could be altered to include keywords that would help them to achieve a higher rank in the online search engines. The higher a website ranks, the more likely it is that people will see it, especially since most people will not want to sit and browse through thirty pages when looking for something that they want.

When you grade your website, you may also discover how certain things are working in your favor. This can leave one with the option of doubling down and doing more of these in the hopes that it will continue to attract more people. As you grade your website, you may also want to consider setting some benchmarks. Benchmarks can be an incredible way to measure progress of any adjustments that you might make in the future.

A firm that can help grade your website can also help make the delicate improvements that could enable it to do its job better in the future. Whether you decide to go ahead with SEO, PPC or a targeted social media campaign, it could all start with the decision to grade your website. With a website that is fully optimized and highly visible on the internet, only the sky will be the limit.

Four Reasons to Use a Website Grader

Written by admin on . Posted in SEO benchmarking

You regularly take a look at your company’s operational functions to figure out what is running smoothly and what can be made better, right? Well, even if you do not … and you should do this, really … you should know how effective this is at improving your brand and your company’s awareness. And this is the case more often than ever with the Internet too. A first impression is gleaned by prospective customers, and your website is that first impression. Use a website grader to improve success, and to specifically improve upon four key areas.

Use a website grader to attract new users to your website. If getting leads is an important element of your day-to-day functions … and really, when is that not important? … then having a professional company grade your website is essential. Different tools can be recommended to add to your website to increase the chances that someone interested in what you are selling or providing will find you more easily.

Use a website grader to find out what you are doing wrong … and right. No one loves the idea of being graded, but for many it made us push harder to do better. Using a website grader is just like this. It allows a completely independent third party to gauge how well things are going with your site and point out places that could be improved upon and give others the thumbs up. You will find out great things about your company’s website, not just the bad.

Use a website grader to improve your SEO efforts. If you currently use SEO to gain attention in the ever-competitive online world, it can and probably will work better after your website is graded. Even the world’s best SEO companies skip a step sometimes or leave an important element out that could be bringing more attention to your company. Having a backup by a certified website grader lets you know how well SEO is working and empowers you to improve upon it wherever applicable.

Use a website grader to make a website if your company does not yet have one. Yes, graders do exist even for companies without published sites. They act more as preventive measures here, helping to guide companies toward better and more user-friendly website designs and more useful content. Acting as consultants of sorts, the graders pull a company closer to where they should be to gain new client business.

Setting an SEO Benchmark

Written by admin on . Posted in SEO benchmarking, Web grader, Webgrader

When it comes to choosing an SEO reseller, it is important to set realistic goals for your online marketing professional of choice to achieve at various intervals. This practice is generally referred to as setting an SEO benchmark, and is very important to both clients and providers alike. To begin, ask yourself what your specific goals are when it comes to online marketing in general, and then weigh those goals against your realistic budget which you have set aside to pay for these services every month or so.

Once you have these factors in mind, set your first SEO benchmark by choosing a deadline by which your web traffic should rise by a certain amount, and by which your SEO ranking for certain words and phrases in your industry ought to be boosted by a particular degree. Additionally, you will also want to set a minimum profitability increase as you set your first SEO benchmark as well. Once you have set your initial SEO benchmark accordingly, go ahead and set your next SEO benchmark goals for another time interval down the line as well.

When you have these goals in mind, go ahead and search the web for a reseller that can realistically reach these goals for you. As you go forward, keep adjusting your SEO benchmark goals accordingly. Once you have had a chance to work with your reseller of choice, you should know what your SEO benchmark goals ought to be going forward, as well as how much growth you should expect, et cetera. When you have learned the art of setting an SEO benchmark goal, you should be well equipped to go forward with any online marketer of your choice. Make sure that your goals are communicated clearly and immediately for best results, and you should be all set!